Department of marketing
The Department was established in 2002.
Our research areas are: marketing strategy for B2B and B2C, regional marketing, brand managment; competitiveness management, company image. IT in marketing, field marketing, commercial activities, territorial branding.
We hold the annual International Conference «Marketing and Society» since 2006.
The Business and Marketing Research and Education Center was established in 2009.
School of marketing, leadership and entrepreneurship is a summer school held since 2014.
Internship and employment opportunities
Head of department: | Nataliya Valerjevna Kalenskaya |
Office: | 217 |
Secretary: | Margarita Borisovna Anischenko |
Phone: | +7(843) 238082223 |
Address: | 43, K.Marksa St, Kazan |