KFU. Card publication. Applying modern advertising technology in the activity of organizations operating within the sphere of social-cultural services and tourism

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APPLYING MODERN ADVERTISING TECHNOLOGY IN THE ACTIVITY OF ORGANIZATIONS OPERATING WITHIN THE SPHERE OF SOCIAL-CULTURAL SERVICES AND TOURISM

Form of presentation

Articles in international journals and collections

Year of publication

2014

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Authors, employees of KFU

Galimov Shamil Shagitovich, author

Nurtdinov Albert Ravilevich, author

Fakhrutdinova Liliya Raisovna, author

Eydelman Boris Moyshevich, author

Bibliographic description in the original language

Eidelman B.M., L.R. Fakhrutdinova, A.R. Nurtdinov, S.S. Galimov, L.I. Abinova Applying modern advertising technology in the activity of organizations operating within the sphere of social-cultural services and tourism // Life Science Journal 2014, 11(12), p.448-450

Annotation

This article addresses topical issues in the use of advertising in the activity of organizations operating within the sphere of social-cultural services and tourism. The author devotes much attention to working out and conducting advertising campaigns in tourism institutions and the use of Internet advertising in tourism.

Keywords

tourism industry, advertising in tourism organizations, advertising campaign, Internet advertising, banner advertising

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=95034&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Galimov Shamil Shagitovich	ru_RU
dc.contributor.author	Nurtdinov Albert Ravilevich	ru_RU
dc.contributor.author	Fakhrutdinova Liliya Raisovna	ru_RU
dc.contributor.author	Eydelman Boris Moyshevich	ru_RU
dc.date.accessioned	2014-01-01T00:00:00Z	ru_RU
dc.date.available	2014-01-01T00:00:00Z	ru_RU
dc.date.issued	2014	ru_RU
dc.identifier.citation	Eidelman B.M., L.R. Fakhrutdinova, A.R. Nurtdinov, S.S. Galimov, L.I. Abinova Applying modern advertising technology in the activity of organizations operating within the sphere of social-cultural services and tourism // Life Science Journal 2014, 11(12), p.448-450	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=95034&p_lang=2	ru_RU
dc.description.abstract	This article addresses topical issues in the use of advertising in the activity of organizations operating within the sphere of social-cultural services and tourism. The author devotes much attention to working out and conducting advertising campaigns in tourism institutions and the use of Internet advertising in tourism.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	tourism industry	ru_RU
dc.subject	advertising in tourism organizations	ru_RU
dc.subject	advertising campaign	ru_RU
dc.subject	Internet advertising	ru_RU
dc.subject	banner advertising	ru_RU
dc.title	Applying modern advertising technology in the activity of organizations operating within the sphere of social-cultural services and tourism	ru_RU
dc.type	Articles in international journals and collections	ru_RU