KFU. Card publication. Analysis of How Artificial Intelligence and Machine Learning are Employed in the Field of Marketing

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

ANALYSIS OF HOW ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING ARE EMPLOYED IN THE FIELD OF MARKETING

Form of presentation

Articles in international journals and collections

Year of publication

2025

Язык

английский

Authors, employees of KFU

Lyubimova Elena Mikhaylovna, author

Bibliographic description in the original language

Abdullayev I, Ljubimova E, Sychanina S, Analysis of How Artificial Intelligence and Machine Learning are Employed in the Field of Marketing//Lecture Notes in Networks and Systems. - 2024. - Vol.1106 LNNS, Is.. - P.315-323.

Keywords

Artificial Intelligence, Machine Learning, Marketing

The name of the journal

Lecture Notes in Networks and Systems

URL

https://www.scopus.com/inward/record.uri?eid=2-s2.0-85214094620&doi=10.1007%2f978-981-97-8666-4_26&partnerID=40&md5=5c39eeedb191023b25f1fcbf25a2503f

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=312169&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Lyubimova Elena Mikhaylovna	ru_RU
dc.date.accessioned	2025-01-01T00:00:00Z	ru_RU
dc.date.available	2025-01-01T00:00:00Z	ru_RU
dc.date.issued	2025	ru_RU
dc.identifier.citation	Abdullayev I, Ljubimova E, Sychanina S, Analysis of How Artificial Intelligence and Machine Learning are Employed in the Field of Marketing//Lecture Notes in Networks and Systems. - 2024. - Vol.1106 LNNS, Is.. - P.315-323.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=312169&p_lang=2	ru_RU
dc.description.abstract	Lecture Notes in Networks and Systems	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	Artificial Intelligence	ru_RU
dc.subject	Machine Learning	ru_RU
dc.subject	Marketing	ru_RU
dc.title	Analysis of How Artificial Intelligence and Machine Learning are Employed in the Field of Marketing	ru_RU
dc.type	Articles in international journals and collections	ru_RU