Kazan (Volga region) Federal University, KFU
KAZAN
FEDERAL UNIVERSITY
 
DATA ANALYTICS IN SALES AND MARKETING: A COMPREHENSIVE METHODOLOGY FOR BUSINESS ANALYSTS
Form of presentationArticles in international journals and collections
Year of publication2024
Языканглийский
  • Akhmetshin Elvir Munirovich, author
  • Bibliographic description in the original language Abdullayev I, Akhmetshin E, Shichiyakh R, Data Analytics in Sales and Marketing: A Comprehensive Methodology for Business Analysts//Lecture Notes in Networks and Systems. - 2024. - Vol.1147 LNNS, Is.. - P.233-247.
    Keywords Data Analytics in Sales and Marketing: A Comprehensive Methodology for Business Analysts
    The name of the journal Lecture Notes in Networks and Systems
    URL https://www.scopus.com/inward/record.uri?eid=2-s2.0-85210585776&doi=10.1007%2f978-981-97-7880-5_20&partnerID=40&md5=862ec0b505311e29cd298713190cd531
    Please use this ID to quote from or refer to the card https://repository.kpfu.ru/eng/?p_id=308323&p_lang=2

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