KFU. Card publication. «Communication strategies and taktics in the activity of modern Russian televisino critics«.

KAZAN
FEDERAL UNIVERSITY

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&LAQUO;COMMUNICATION STRATEGIES AND TAKTICS IN THE ACTIVITY OF MODERN RUSSIAN TELEVISINO CRITICS&LAQUO;.

Form of presentation

Articles in Russian journals and collections

Year of publication

2023

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Authors, employees of KFU

Bakanov Roman Petrovich, author

Sabirova Lyaylya Rashitovna, author

Bibliographic description in the original language

Bakanov, R.P., Sabirova, L.R. Communication strategies and taktics in the activity of modern Russian televisino critics / R.P. Bakanov, L.R. Sabirova // Vestnik Sankt-Peterburgskogo Universiteta, Yazyk i Literatura. - 2023. - Vol. 20, n.3. - Pp. 547-556.

Annotation

This article describes modern communication strategies and tactics of creative activity of the Russian television critics. The authors rely on their own observations of the current practice of the Russian media and modern Russian television criticism. Television criticism is considered as one of the components of a person's media education. The research took a period from 01.01.2019 to 30.06.2022. The empirical base of the study consisted of 487 articles by television critics. We have studied the creative works of TV critics of six newspapers and magazines distributed throughout the country, and three radio broadcasts of the federal radio. There is no TV criticism in the regional press. The authors applied the following research methods: a continuous monitoring of printed publications, a thematic analysis of articles containing TV criticism and a comparative analysis of TV critical publications with the task of determining the communicative tactics and strategies of TV critics of studied publications. The authors of the article have revealed the primitivism of the strategy and tactics of modern federal television criticism. There is a fear that the currently used topic of a lack of professionalism of the leading hosts at the main TV channels of the country may soon cease to evoke responses among the audience. The evidence base collected by critics should be deeper and better, less appealing to the feelings, more to the mind of the audience.

Keywords

journalism, television broadcasting, television criticism, media, media literacy, media image, audience.

The name of the journal

Vestnik Sankt-Peterburgskogo Universiteta, Yazyk i Literatura

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=291762&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Bakanov Roman Petrovich	ru_RU
dc.contributor.author	Sabirova Lyaylya Rashitovna	ru_RU
dc.date.accessioned	2023-01-01T00:00:00Z	ru_RU
dc.date.available	2023-01-01T00:00:00Z	ru_RU
dc.date.issued	2023	ru_RU
dc.identifier.citation	Bakanov, R.P., Sabirova, L.R. Communication strategies and taktics in the activity of modern Russian televisino critics / R.P. Bakanov, L.R. Sabirova // Vestnik Sankt-Peterburgskogo Universiteta, Yazyk i Literatura. - 2023. - Vol. 20, n.3. - Pp. 547-556.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=291762&p_lang=2	ru_RU
dc.description.abstract	Vestnik Sankt-Peterburgskogo Universiteta, Yazyk i Literatura	ru_RU
dc.description.abstract	This article describes modern communication strategies and tactics of creative activity of the Russian television critics. The authors rely on their own observations of the current practice of the Russian media and modern Russian television criticism. Television criticism is considered as one of the components of a person's media education. The research took a period from 01.01.2019 to 30.06.2022. The empirical base of the study consisted of 487 articles by television critics. We have studied the creative works of TV critics of six newspapers and magazines distributed throughout the country, and three radio broadcasts of the federal radio. There is no TV criticism in the regional press. The authors applied the following research methods: a continuous monitoring of printed publications, a thematic analysis of articles containing TV criticism and a comparative analysis of TV critical publications with the task of determining the communicative tactics and strategies of TV critics of studied publications. The authors of the article have revealed the primitivism of the strategy and tactics of modern federal television criticism. There is a fear that the currently used topic of a lack of professionalism of the leading hosts at the main TV channels of the country may soon cease to evoke responses among the audience. The evidence base collected by critics should be deeper and better, less appealing to the feelings, more to the mind of the audience.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	journalism	ru_RU
dc.subject	television broadcasting	ru_RU
dc.subject	television criticism	ru_RU
dc.subject	media	ru_RU
dc.subject	media literacy	ru_RU
dc.subject	media image	ru_RU
dc.subject	audience.	ru_RU
dc.title	«Communication strategies and taktics in the activity of modern Russian televisino critics«.	ru_RU
dc.type	Articles in Russian journals and collections	ru_RU