| Form of presentation | Articles in international journals and collections |
| Year of publication | 2022 |
| Язык | русский |
|
Sabirova Diana Rustamovna, author
|
| Bibliographic description in the original language |
Sabirova D.R., Bodnar S.S., Yatsenko G.S. Analysis of English TV Commercials // Res Militaris. - 2022. - Vol.12. No.2. - Pp.2314-2323. |
| Annotation |
Res Militaris |
| Keywords |
human society, communication, media sociology, advertising, the English language. |
| The name of the journal |
Res Militaris
|
| Please use this ID to quote from or refer to the card |
https://repository.kpfu.ru/eng/?p_id=273595&p_lang=2 |
Full metadata record  |
| Field DC |
Value |
Language |
| dc.contributor.author |
Sabirova Diana Rustamovna |
ru_RU |
| dc.date.accessioned |
2022-01-01T00:00:00Z |
ru_RU |
| dc.date.available |
2022-01-01T00:00:00Z |
ru_RU |
| dc.date.issued |
2022 |
ru_RU |
| dc.identifier.citation |
Sabirova D.R., Bodnar S.S., Yatsenko G.S. Analysis of English TV Commercials // Res Militaris. - 2022. - Vol.12. No.2. - Pp.2314-2323. |
ru_RU |
| dc.identifier.uri |
https://repository.kpfu.ru/eng/?p_id=273595&p_lang=2 |
ru_RU |
| dc.description.abstract |
Res Militaris |
ru_RU |
| dc.description.abstract |
The development of the variety of information technologies, as well as their increasing impact on the society, influenced the growth of sociologists' interest in the essence of the effect of television advertising on the audience.For any successful communication, a set of speech means is required, which will contribute to the adequate perception of information by the recipient. Within the framework of the advertising industry, this issue is especially essential, since the main goal of any advertising is to offer and sell its services or products, which is impossible without properly structured text content, as the goal is not only the correct perception of information, but also the interest and desire to purchase a product or service. This paper explores the features of English advertisements and its'impact on the audience of consumers. |
ru_RU |
| dc.language.iso |
ru |
ru_RU |
| dc.subject |
human society |
ru_RU |
| dc.subject |
communication |
ru_RU |
| dc.subject |
media sociology |
ru_RU |
| dc.subject |
advertising |
ru_RU |
| dc.subject |
the English language. |
ru_RU |
| dc.title |
Sabirova D., Bodnar S.S., Yatsenko G.S. Analysis of English TV Commercials |
ru_RU |
| dc.type |
Articles in international journals and collections |
ru_RU |
|
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