KFU. Card publication. Communication models of local self-government as a subject of modern russian policy (based on local self-government bodies of the republic of tatarstan)

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COMMUNICATION MODELS OF LOCAL SELF-GOVERNMENT AS A SUBJECT OF MODERN RUSSIAN POLICY (BASED ON LOCAL SELF-GOVERNMENT BODIES OF THE REPUBLIC OF TATARSTAN)

Form of presentation

Articles in international journals and collections

Year of publication

2021

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Authors, employees of KFU

Ziyatdinova Elmira Mansurovna, author

Morozova Galina Viktorovna, author

Bibliographic description in the original language

Morozova G.V, Fatikhova D.R, Ziiatdinova E.M., Communication models of local self-government as a subject of modern russian policy (based on local self-government bodies of the republic of tatarstan) //Vestnik Volgogradskogo Gosudarstvennogo Universiteta, Seriia 4: Istoriia, Regionovedenie, Mezhdunarodnye Otnosheniia. - 2021. - Vol., Is.2. - P.246-254.

Annotation

Vestnik Volgogradskogo Gosudarstvennogo Universiteta, Seriia 4: Istoriia, Regionovedenie, Mezhdunarodnye Otnosheniia

Keywords

local government, local authorities, communication models, political communication, press service, PR-activity of local authorities

The name of the journal

Vestnik Volgogradskogo Gosudarstvennogo Universiteta, Seriia 4: Istoriia, Regionovedenie, Mezhdunarodnye Otnosheniia

URL

https://www.scopus.com/record/display.uri?eid=2-s2.0-85107276525&doi=10.15688%2fJVOLSU4.2021.2.19&origin=inward&txGid=b595dc55e6a1175695a9fd8d9e90c46a

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=255314&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Ziyatdinova Elmira Mansurovna	ru_RU
dc.contributor.author	Morozova Galina Viktorovna	ru_RU
dc.date.accessioned	2021-01-01T00:00:00Z	ru_RU
dc.date.available	2021-01-01T00:00:00Z	ru_RU
dc.date.issued	2021	ru_RU
dc.identifier.citation	Morozova G.V, Fatikhova D.R, Ziiatdinova E.M., Communication models of local self-government as a subject of modern russian policy (based on local self-government bodies of the republic of tatarstan) //Vestnik Volgogradskogo Gosudarstvennogo Universiteta, Seriia 4: Istoriia, Regionovedenie, Mezhdunarodnye Otnosheniia. - 2021. - Vol., Is.2. - P.246-254.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=255314&p_lang=2	ru_RU
dc.description.abstract	Vestnik Volgogradskogo Gosudarstvennogo Universiteta, Seriia 4: Istoriia, Regionovedenie, Mezhdunarodnye Otnosheniia	ru_RU
dc.description.abstract	The article presents the results of a study of communication in the system of local self-government of the Republic of Tatarstan as a subject of the Russian Federation, conducted by the authors in November - December 2019. The study included a survey of representatives of regional media and press services of local authorities of the Republic of Tatarstan in order to determine the model of communication in the local government system and the role of PR-activities in the regulation of social interaction in the region. Methods and materials. The main method of studying was the method of expert survey. The authors developed a questionnaire, which was used during an interview with experts. When choosing an expert - a media representative for the interview, the authors took into account three factors: the rating of the represented media, the experience of the respondent in the regional media (at least five years) and the authority to make a key decision on the publication of the material. In order to identify experts who are representatives of local self-government bodies, the authors of the article determined the following criteria: implementation of information and analytical activities in the structure of local self-government bodies, at least 5 years of experience as head of a structural unit (public relations / media relations department) of local self-government bodies. Analysis. The analysis showed that the development of social media accelerates the process of establishing a two-way model of communication between government and the public. Social media have become a full-fledged source of information both for the journalistic community and for the press services of local governments. Moreover, with the help of the content posted in posts on official accounts on social networks, local governments can attract residents of the municipal territory to participate in solving local issues. Constant monitoring, responding to comments, tracking negative content on social media are becoming everyday practices in the work of press services. Results. The results of the study indicate that over the past decade in the Russian Federation the necessary prerequisites have been formed for the formation of a bilateral symmetrical model of communication between local authorities and the population. This model is aimed at providing effective feedback that allows the local government to quickly respond to the aspirations and needs of the population, monitor their dynamics, constantly monitor the attitude and assessments of citizens of decisions made on the development of the city or region.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	local government	ru_RU
dc.subject	local authorities	ru_RU
dc.subject	communication models	ru_RU
dc.subject	political communication	ru_RU
dc.subject	press service	ru_RU
dc.subject	PR-activity of local authorities	ru_RU
dc.title	Communication models of local self-government as a subject of modern russian policy (based on local self-government bodies of the republic of tatarstan)	ru_RU
dc.type	Articles in international journals and collections	ru_RU