KFU. Card publication. PRINTED MEDIA OF THE RUSSIAN FEDERATION AND THE REPUBLIC OF BELARUS IN DIGITALIZATION CONDITIONS: TRANSFORMATION OF CONTENT DELIVERY METHODS AND SEARCH FOR A NEW AUDIENCE

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PRINTED MEDIA OF THE RUSSIAN FEDERATION AND THE REPUBLIC OF BELARUS IN DIGITALIZATION CONDITIONS: TRANSFORMATION OF CONTENT DELIVERY METHODS AND SEARCH FOR A NEW AUDIENCE

Form of presentation

Articles in international journals and collections

Year of publication

2019

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Authors, employees of KFU

Bakanov Roman Petrovich, author

Egorova Liliya Georgievna, author

Tumanov Dmitriy Valerevich, author

Bibliographic description in the original language

Bakanov Roman Petrovich, Egorova Liliia Georgievna, Mayorov Victor Sergeevich, PRINTED MEDIA OF THE RUSSIAN FEDERATION AND THE REPUBLIC OF BELARUS IN DIGITALIZATION CONDITIONS: TRANSFORMATION OF CONTENT DELIVERY METHODS AND SEARCH FOR A NEW AUDIENCE//TURISMO-ESTUDOS E PRATICAS. - 2019. - 19.12. - Vol. 2. Aviable at: http://natal.uern.br/periodicos/index.php/RTEP/article/view/241/182 .

Annotation

The paper identifies and explores methods for transforming content delivery and ways to search for a new audience by the editorial offices of newspapers in two countries representing the Union State: the Russian Federation and the Republic of Belarus. We show the transformations of the media environment that occurred under the influence of digitalization and the transition of a significant part of the audience to the Internet, taking into account both global factors and national specifics. The authors pay special attention to the growing tendency to view news on mobile devices, to increase the share of visual content in online media, the use of multimedia elements in the practice of creative activity. Using the methods of content and structural analysis for the six media under study, the authors found that the editorial offices respond to the new challenges of accelerating digital transformation, representing the journalistic content in today's mobile and visual formats. The challenges facing the system of modern Internet media of the two countries in connection with the increasing role of technology in the production of journalistic texts were also identified. Changes in the journalistic profession in the online media sector associated with the growth of convergent processes have been demonstrated. The main conclusion is the following: in the conditions of digitalisation and mediatisation of society, periodicals in the Russian Federation and the Republic of Belarus are subject to significant transformations. In modern conditions, the media of the two countries are changing, offering to the audience the content which is relevant to its requests in the latest high-tech formats.

Keywords

newspaper, content, audience, regional media, digital journalism, convergence, social networks, instant messengers, ?Birzha? (Exchange), ?Volzhskaya Kommuna? (Volga Commune), ?Kazanskiye Vedomosti? (Kazan Bulletin), ?SB. Belarus segodnya? (Belarus today), ?Intex-press", "Gomelskaya Pravda? (Gomel Truth).

The name of the journal

TURISMO-ESTUDOS E PRATICAS

URL

http://natal.uern.br/periodicos/index.php/RTEP/article/view/241

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=220354&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Bakanov Roman Petrovich	ru_RU
dc.contributor.author	Egorova Liliya Georgievna	ru_RU
dc.contributor.author	Tumanov Dmitriy Valerevich	ru_RU
dc.date.accessioned	2019-01-01T00:00:00Z	ru_RU
dc.date.available	2019-01-01T00:00:00Z	ru_RU
dc.date.issued	2019	ru_RU
dc.identifier.citation	Bakanov Roman Petrovich, Egorova Liliia Georgievna, Mayorov Victor Sergeevich, PRINTED MEDIA OF THE RUSSIAN FEDERATION AND THE REPUBLIC OF BELARUS IN DIGITALIZATION CONDITIONS: TRANSFORMATION OF CONTENT DELIVERY METHODS AND SEARCH FOR A NEW AUDIENCE//TURISMO-ESTUDOS E PRATICAS. - 2019. - 19.12. - Vol. 2. Aviable at: http://natal.uern.br/periodicos/index.php/RTEP/article/view/241/182 .	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=220354&p_lang=2	ru_RU
dc.description.abstract	TURISMO-ESTUDOS E PRATICAS	ru_RU
dc.description.abstract	The paper identifies and explores methods for transforming content delivery and ways to search for a new audience by the editorial offices of newspapers in two countries representing the Union State: the Russian Federation and the Republic of Belarus. We show the transformations of the media environment that occurred under the influence of digitalization and the transition of a significant part of the audience to the Internet, taking into account both global factors and national specifics. The authors pay special attention to the growing tendency to view news on mobile devices, to increase the share of visual content in online media, the use of multimedia elements in the practice of creative activity. Using the methods of content and structural analysis for the six media under study, the authors found that the editorial offices respond to the new challenges of accelerating digital transformation, representing the journalistic content in today's mobile and visual formats. The challenges facing the system of modern Internet media of the two countries in connection with the increasing role of technology in the production of journalistic texts were also identified. Changes in the journalistic profession in the online media sector associated with the growth of convergent processes have been demonstrated. The main conclusion is the following: in the conditions of digitalisation and mediatisation of society, periodicals in the Russian Federation and the Republic of Belarus are subject to significant transformations. In modern conditions, the media of the two countries are changing, offering to the audience the content which is relevant to its requests in the latest high-tech formats.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	newspaper	ru_RU
dc.subject	content	ru_RU
dc.subject	audience	ru_RU
dc.subject	regional media	ru_RU
dc.subject	digital journalism	ru_RU
dc.subject	convergence	ru_RU
dc.subject	social networks	ru_RU
dc.subject	instant messengers	ru_RU
dc.subject	?Birzha? (Exchange)	ru_RU
dc.subject	?Volzhskaya Kommuna? (Volga Commune)	ru_RU
dc.subject	?Kazanskiye Vedomosti? (Kazan Bulletin)	ru_RU
dc.subject	?SB. Belarus segodnya? (Belarus today)	ru_RU
dc.subject	?Intex-press"	ru_RU
dc.subject	"Gomelskaya Pravda? (Gomel Truth).	ru_RU
dc.title	PRINTED MEDIA OF THE RUSSIAN FEDERATION AND THE REPUBLIC OF BELARUS IN DIGITALIZATION CONDITIONS: TRANSFORMATION OF CONTENT DELIVERY METHODS AND SEARCH FOR A NEW AUDIENCE	ru_RU
dc.type	Articles in international journals and collections	ru_RU