KFU. Card publication. Modern tools of regulation and management of enterprise's assortment

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

MODERN TOOLS OF REGULATION AND MANAGEMENT OF ENTERPRISE'S ASSORTMENT

Form of presentation

Articles in international journals and collections

Year of publication

2018

Язык

английский

Authors, employees of KFU

Proshkina Olga Vladimirovna, author

Bibliographic description in the original language

Nikolaeva Aleksandra A., Proshkina Olga V., Modern tools of regulation and management of enterprise's assortment//AMAZONIA INVESTIGA. - 2018. - Vol.7, Is.12. - P.255-260.

Annotation

The article proposes a number of tools for managing the assortment of the multinomenclature enterprise; the method of forming the assortment policy is improved. The indexes for estimating the assortment of the production enterprise are listed. The algorithm of an estimation of adequacy of an existing assortment to market requirements and to production possibilities is described. It is proposed to compare the stage of the product life cycle with the level of return of unrealized products and the level of production equipment loading. The integration of modern Internet technologies into the mechanism of the assortment formation is offered. The main emphasis is on calculating the coefficients of adequacy of goods to the market, corrected in real time by statistical data of the firm's website. The using of the assortment list as an instrument of assortment control at points of sale is considered. The article is of an applied nature.

Keywords

assortment, assortment policy, assortment management, the adequacy ratio of the product to the market, market demand, product, good.

The name of the journal

AMAZONIA INVESTIGA

URL

http://www.udla.edu.co/revistas/index.php/amazonia-investiga/article/view/943

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=195069&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Proshkina Olga Vladimirovna	ru_RU
dc.date.accessioned	2018-01-01T00:00:00Z	ru_RU
dc.date.available	2018-01-01T00:00:00Z	ru_RU
dc.date.issued	2018	ru_RU
dc.identifier.citation	Nikolaeva Aleksandra A., Proshkina Olga V., Modern tools of regulation and management of enterprise's assortment//AMAZONIA INVESTIGA. - 2018. - Vol.7, Is.12. - P.255-260.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=195069&p_lang=2	ru_RU
dc.description.abstract	AMAZONIA INVESTIGA	ru_RU
dc.description.abstract	The article proposes a number of tools for managing the assortment of the multinomenclature enterprise; the method of forming the assortment policy is improved. The indexes for estimating the assortment of the production enterprise are listed. The algorithm of an estimation of adequacy of an existing assortment to market requirements and to production possibilities is described. It is proposed to compare the stage of the product life cycle with the level of return of unrealized products and the level of production equipment loading. The integration of modern Internet technologies into the mechanism of the assortment formation is offered. The main emphasis is on calculating the coefficients of adequacy of goods to the market, corrected in real time by statistical data of the firm's website. The using of the assortment list as an instrument of assortment control at points of sale is considered. The article is of an applied nature.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	assortment	ru_RU
dc.subject	assortment policy	ru_RU
dc.subject	assortment management	ru_RU
dc.subject	the adequacy ratio of the product to the market	ru_RU
dc.subject	market demand	ru_RU
dc.subject	product	ru_RU
dc.subject	good.	ru_RU
dc.title	Modern tools of regulation and management of enterprise's assortment	ru_RU
dc.type	Articles in international journals and collections	ru_RU