KFU. Card publication. COMMUNICATIVE TACTICS OF PERSUASION IN SALES (LEXICAL-SEMANTIC ASPECT)

KAZAN
FEDERAL UNIVERSITY

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COMMUNICATIVE TACTICS OF PERSUASION IN SALES (LEXICAL-SEMANTIC ASPECT)

Form of presentation

Articles in international journals and collections

Year of publication

2017

Язык

русский

Authors, employees of KFU

Ageeva Yuliya Viktorovna, author

Bibliographic description in the original language

Ageeva J. COMMUNICATIVE TACTICS OF PERSUASION IN SALES (LEXICAL-SEMANTIC ASPECT) // 4th Inernational Multidisciplinaryscientific conference on social sciences & Arts - SGEM 2017. Book 3. Science and society.- V.2.- Pp.627-636.

Annotation

4th Inernational Multidisciplinaryscientific conference on social sciences & Arts- SGEM 2017

Keywords

communicative tactics, tactics of persuasion, tourism discourse, lexical-semantic indicators of tactics

The name of the journal

4th Inernational Multidisciplinaryscientific conference on social sciences & Arts- SGEM 2017

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=167552&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Ageeva Yuliya Viktorovna	ru_RU
dc.date.accessioned	2017-01-01T00:00:00Z	ru_RU
dc.date.available	2017-01-01T00:00:00Z	ru_RU
dc.date.issued	2017	ru_RU
dc.identifier.citation	Ageeva J. COMMUNICATIVE TACTICS OF PERSUASION IN SALES (LEXICAL-SEMANTIC ASPECT) // 4th Inernational Multidisciplinaryscientific conference on social sciences & Arts - SGEM 2017. Book 3. Science and society.- V.2.- Pp.627-636.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=167552&p_lang=2	ru_RU
dc.description.abstract	4th Inernational Multidisciplinaryscientific conference on social sciences & Arts- SGEM 2017	ru_RU
dc.description.abstract	The report describes effective and non-effective communication tactics that implement a basic communicative strategy of the main communicant (tourism manager) – a persuasion strategy. The specific nature of verbal reasoning strategy is determined in comparison with a persuasion strategy. The response (reactive) actions of the passive communicant - a client of the travel agency - are presented. A comprehensive analysis of cooperative and confrontational strategies using methods of interpretation and description, generalization and analysis is given in a communicative-pragmatic aspect. Characteristics of language indicators of these speech actions are focused on the description of lexical-semantic level because the lexical and semantic units are understudied being the most promising objects for studies at the same time. The tactic of threat as a part of the persuasion strategy is of particular interest because it is represented by a large number of communicative actions	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	communicative tactics	ru_RU
dc.subject	tactics of persuasion	ru_RU
dc.subject	tourism discourse	ru_RU
dc.subject	lexical-semantic indicators of tactics	ru_RU
dc.title	COMMUNICATIVE TACTICS OF PERSUASION IN SALES (LEXICAL-SEMANTIC ASPECT)	ru_RU
dc.type	Articles in international journals and collections	ru_RU