Kazan (Volga region) Federal University, KFU
KAZAN
FEDERAL UNIVERSITY
 
UNIVERSAL BUSINESS ACTIVITY LEVEL HIGHLITES IN THE FINANCIAL MANAGEMENT SYSTEM.
Form of presentationArticles in international journals and collections
Year of publication2016
Языкрусский
  • Vetoshkina Elena Yurevna, author
  • Kulikova Lidiya Ivanovna, author
  • Nurgatin Renat Rafisovich, postgraduate kfu
  • Nurgatin Renat Rafisovich, postgraduate kfu
  • Bibliographic description in the original language L.I. Kulikova, E.Yu. Vetoshkina, R.R. Nurgatin UNIVERSAL BUSINESS ACTIVITY LEVEL HIGHLITES IN THE FINANCIAL MANAGEMENT SYSTEM /L.I. Kulikova, E.Yu. Vetoshkina, R.R. Nurgatin// ACADEMY OF STRATEGIC MANAGEMENT JOURNAL. - 2016. -№ 15. - 114-121.
    Annotation The article discusses the practicability of making the effective management decisions based on the permanent monitoring of key universal business activity level highlights of modern companies. Problem of the analysis and assessment of business activity remains poorly developed, though it has many methods. This is due to the fact that each author offers a variety of methods for fundamental highlights calculation, which do not always fully recreate the complete picture of the company's effectiveness. The authors research the practical application area of the business activity indicators, including for the grounded management decisions concerning the evaluation of investment attractiveness and efficiency of assets utilization of the modern companies.
    Keywords business activity, level highlights, intangible assets, goodwill
    The name of the journal Academy of Marketing Studies Journal
    Please use this ID to quote from or refer to the card https://repository.kpfu.ru/eng/?p_id=146884&p_lang=2

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