KFU. Card publication. Word Building of International Brands Names

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

WORD BUILDING OF INTERNATIONAL BRANDS NAMES

Form of presentation

Articles in international journals and collections

Year of publication

2016

Язык

английский

Authors, employees of KFU

Voronina Ekaterina Borisovna, author

Ismagilova Aliya Rinatovna, author

Bibliographic description in the original language

Voronina, E.B., Ismagilova, A.R. Word Building of International Brands Names//The Social Sciences 11 (17): 4236-4239, 2016,ISSN: 1818-5800, pp.4236 - 4239

Keywords

advertising, word-building, brand name, abbreviation, shortening, phonetics

The name of the journal

The Social Sciences

URL

https://www.scopus.com/record/display.uri?eid=2-s2.0-85003876058&origin=resultslist&sort=plf-f&src=s&sid=58525492FAAA29C8244A37FC614C0230.wsnAw8kcdt7IPYLO0V48gA%3a440&sot=autdocs&sdt=autdocs&sl=18&s=AU-ID%2857192315744%29&relpos=0&citeCnt=0&searchTerm=

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=144833&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Voronina Ekaterina Borisovna	ru_RU
dc.contributor.author	Ismagilova Aliya Rinatovna	ru_RU
dc.date.accessioned	2016-01-01T00:00:00Z	ru_RU
dc.date.available	2016-01-01T00:00:00Z	ru_RU
dc.date.issued	2016	ru_RU
dc.identifier.citation	Voronina, E.B., Ismagilova, A.R. Word Building of International Brands Names//The Social Sciences 11 (17): 4236-4239, 2016,ISSN: 1818-5800, pp.4236 - 4239	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=144833&p_lang=2	ru_RU
dc.description.abstract	The Social Sciences	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	advertising	ru_RU
dc.subject	word-building	ru_RU
dc.subject	brand name	ru_RU
dc.subject	abbreviation	ru_RU
dc.subject	shortening	ru_RU
dc.subject	phonetics	ru_RU
dc.title	Word Building of International Brands Names	ru_RU
dc.type	Articles in international journals and collections	ru_RU