Students of KFU Higher School of Information Technologies and Information Systems took part in the world challenge aimed to encourage donations to the research and treatment of amyotrophic lateral sclerosis (ALS).
The challenge dares nominated participants to be filmed having a bucket of ice water poured on their heads and then nominating others to do the same. A common stipulation is that nominated participants have 24 hours to comply or forfeit by way of a charitable financial donation.
Tuesday, September 2, students of the Higher School of Information Technologies and Information Systems of the Kazan Federal University dumped ice water on their head in front of the main building of KFU. They made up their mind to donate money to Podari Zhizn Charity that helps children with cancer.
- Our goal is to support the Russian funding, the flashmob participants explained, - Even if you do not want to pour a bucket of ice water over your head; you can join in with a donation sending an SMS to 6162.
KFU freshers called out a challenge to the Massachusetts Institute of Technology (USA), Faculty of Computer Science of Higher School of Economics (Moscow), and KFU Institute of Physics. They hope the challenge will be accepted.
ALS Ice Bucket Challenge History
Chris Kennedy, a golfer in Sarasota, Fla., was nominated by a friend to participate in the Ice Bucket Challenge, which at the time, had nothing to do with ALS. The campaign was not tied to any specific charity, and participants would select a charity of their choice for donations. Kennedy's friend had selected a charity that benefits a young child with cancer in the area. Kennedy, passing the challenge along, then selected ALS because a relative is suffering from the disease. Kennedy nominated his wife's cousin Jeanette Senerchia, whose husband Anthony is the one suffering from ALS. Kennedy posted this video on July 15—what appears to be the first instance in which the Ice Bucket Challenge and ALS were linked.
Within 24 hours of being challenged, participants have to record a video of themselves in continuous footage. First, they are to announce their acceptance of the challenge followed by pouring ice into a bucket of water. Then, the bucket is to be lifted and poured over the participant's head. Then the participant can call out a challenge to other people.
Whether people choose to donate, perform the challenge, or do both varies. The participant is expected to donate $10 if they have poured the ice water over their head or donate $100 if they have not.